The University of Southern Denmark (SDU) is a research University with its main campus in Odense on Funen and three regional campuses in the south of Denmark. There are five faculties comprising approx. 2,000 researchers and approx. 20,000 students distributed to 141 degree programs. SDU graduates approx. 5,200 students and 200 PhD students per year. SDU close collaborates with the Odense University Hospital and other key national and international health players.
SDU is represented by two senior researchers from the Department of Business and Management. Assoc. Prof. Anna Schneider-Kamp is an expert in qualitative health research and user involvement, with expertise in areas such as patient empowerment, patient pathways, and health technologies. She has pioneered a resource-based perspective on the construction of individual health. Prof. Søren Askegaard is an expert in health promotion, food culture, and the role of users in healthcare encounters. He focuses on non-reductionist perspectives in social research and biosemiotics.